You’re Entering Orange Country

It’s been a minute since the Mighty Ducks of Anaheim were mighty. With over seven years since their last NHL Playoff appearance, they weren’t just losing games… they were losing fans. They didn’t just need a rebrand, they needed a rallying cry.

You’re Entering Orange Country established that Orange County is more than just sandy beaches and sunny skies—it’s home to a bolder, more aggressive hockey team. We flipped traditional tourism spots on their heads by turning welcomes into warnings.